BMW 3 Series Ringtones Microsite

BMW Financial Services wanted to interact with drivers more often than just at the beginning and end of their auto loan or lease. Pulling sounds from a real BMW 3 Series “driving machine,” we created a website that lets visitors design and download amazing custom ringtones. This is a site that will truly deliver a positive brand experience – every time your phone rings.

Client: BMW Financial Services

Description: Web/Microsite

Role: UX/UI Design

Agency: Partners + Napier

Project length: 1-2 months